Zapopan will not only be a metropolitan companion to the 2026 World Cup; it can become an example of how a municipality uses a global moment to improve local capacity. Zapopan faces a larger opportunity than receiving visitors during the 2026 World Cup: it can prove that a metropolitan municipality can turn a global event into urban legacy. The conversation usually focuses on Guadalajara as the host city. But in practice, the World Cup experience will be metropolitan. Lodging