In Mexico’s economic geography, small municipalities often go unnoticed. However, in 2025, Chiquilistlán — a town nestled in the Sierra de Amula, Jalisco — is emerging as a case study of regional economic development, embracing a diversified model that combines commercial dynamism, an expanding technical sector, and a renewed focus on sustainable tourism. This new economic profile represents a viable model for other Mexican localities that, far from major urban centers, seek